The intricacy of modern life has created a false dichotomy between things that are ‘hard and important’ and those that are ‘easy and trivial.’ Everything has become so much harder than it ought to be.
2022 Book Recommendations
I love reading. As a fellow innovator, I’ll bet you do too. I’ve found that the right book can fundamentally change your understanding of things. Shape your mind in new ways. Every week, I feature a book I found interesting in my weekly newsletter. The topics ranged from innovation to creativity, to design thinking, to customer experience, to business modeling, to brainstorming, as well as recommendations on envisioning the future: predicting, embracing, and surviving change.
From one of the world’s leading neuroscientists: a succinct, illuminating, wholly engaging investigation of how biology, neuroscience, psychology, and artificial intelligence have given us the tools to unlock the mysteries of human consciousness
Customer experience futurist Blake Morgan outlines ten easy-to-follow customer experience guidelines that integrate emerging technologies with practical strategies to combat disconnected processes, silo mentalities, and a lack of buyer perspective.
For generations, we’ve been stuck with a cookie-cutter mold for success that requires us to be the same as everyone else, only better. This “standard formula” works for some people but leaves most of us feeling disengaged and frustrated. As much as we might dislike the standard formula, it seems like there’s no other practical path to financial security and fulfilling life. But what if there is?
Overwork is the new normal. Rest is something to do when the important things are done but they are never done. Looking at different forms of rest, from sleep to vacation, Silicon Valley futurist and business consultant Alex Soojung-Kim Pang dispels the myth that the harder we work, the better the outcome.
Four out of five adults report feeling that they have too much to do and not enough time to do it. These time-poor people experience less joy each day. They laugh less. They are less healthy, less productive, and more likely to divorce. In one study, time stress produced a stronger negative effect on happiness than unemployment.
Price reveals the surprising mental, physical, and cognitive benefits of fun and offers a practical, personalized plan for how we can achieve better screen/life balance and attract more True Fun into our daily lives—without feeling overwhelmed.
Discomfort can be high-octane fuel for performance or the most direct path to your goals. Learn how to turn rock bottom into one of life’s greatest gifts
Most new enterprise software products fail to generate a profit. They fail not because of technical challenges, lack of funding, or market conditions. Instead, new products fail because most companies build products that don’t solve a market need, and therefore, customers don’t buy them.
Delivers a startlingly insightful discussion about how the world as we know it will fundamentally change as the physical and the digital worlds merge into the metaverse, impacting the everyday experiences of people, companies, and societies.
Rutger Bregman provides a new perspective on the past 200,000 years of human history, setting out to prove that we are hardwired for kindness, geared toward cooperation rather than competition, and more inclined to trust rather than distrust one another
A highly provocative, mindbending, beautifully designed, and visionary look at the landscape of our rapidly evolving digital era. 50 years after Marshall McLuhan’s groundbreaking book on the influence of technology on culture in The Medium is the Massage, Basar, Coupland, and Obrist extend the analysis to today, touring the world that’s redefined by the Internet, decoding and explaining what they call the ‘extreme present’.
The Human Element is for anyone who wants to introduce a new idea or innovation into the world. Most marketers, innovators, executives, activists, or anyone else in the business of creating change, operate on a deep assumption.
When we look into the future, we imagine economic collapse, environmental disaster, and the zombie apocalypse. But what if we are wrong? John Higgs takes us on a journey past the technological hype and headlines to discover why we shouldn’t trust science fiction predictions, why nature is not as helpless as we assume, and why purpose can never be automated. In the process, we will come to a better understanding of what lies ahead and how despite everything we can build a better future.
An essential read for podcasters, salespeople, startup founders, and anyone who wants to lead deeper conversations with people they admire. Andrew Warner’s book not only teaches you how to interview, but it also teaches you how to learn.
The basis of competition is changing. Are you prepared? Rivalry is shifting from well-defined industries to broader ecosystems: automobiles to mobility platforms; banking to fintech; television broadcasting to video streaming.
hat tip to Tammy Madsen
Using the latest advances in psychology, neuroscience, and evolutionary biology, Dutton shows how we can optimize our tendency to categorize and fine-tune our minds to avoid the pitfalls of too little, and too much, complexity.
hat tip to Neil Botten
To frame is to make a mental model that enables us to make sense of new situations. Frames guide the decisions we make and the results we attain. People have long focused on traits like memory and reasoning, leaving framing all but ignored.
hat tip to Neil Botten
This timeless guide promises to make the creative process of billion-dollar entrepreneurs and successful seven-figure artists accessible and actionable for you.
We all have something we’d love to do, but often our fear of failure outweighs the potential of our destiny. But what if we found out that failure could actually help us succeed?
Explores the psychological underpinnings of the “laziness lie,” including its origins from the Puritans and how it has continued to proliferate as digital work tools have blurred the boundaries between work and life. Using in-depth research, Price explains that people today do far more work than nearly any other humans in history yet most of us often still feel we are not doing enough.
While today’s business world is dominated by technology and data analysis, award-winning financial journalist and anthropology Ph.D. Gillian Tett advocates thinking like an anthropologist to better understand consumer behavior, markets, and organizations to address some of society’s most urgent challenges.
Innovation used to be seen as a game best left to entrepreneurs, but now a new breed of corporate managers is flipping this logic on its head. These Corporate Explorers have the insight, resilience, and discipline to overcome the obstacles and build new ventures from inside even the largest organizations.
Conventional business wisdom tells us that entrepreneurs are society’s main source of innovation. However, many of the modern world’s most impactful creations were invented by passionate employee innovators
Your Survival Instinct Is Killing You: Retrain Your Brain to Conquer Fear, Make Better Decisions, and Thrive in the 21s t Century
Thanks to technology, we live in a world that’s much more comfortable than ever before. But here’s the paradox: our tolerance for discomfort is at an all-time low. And as we wrestle with a sinking “discomfort threshold,” we increasingly find ourselves at the mercy of our primitive instincts and reactions that can perpetuate disease, dysfunction, and impair performance and decision making.
In this startling and provocative look at how the human mind deals with change, Leonard Mlodinow shows us to unleash the natural abilities we all possess so we can thrive in dynamic and troubled times.
This eye-opening narrative journey into the rapidly changing world of artificial intelligence reveals the dangerous ways AI is exploiting the unconscious habits of our minds—and the real threat it poses to humanity.
How do today’s most successful tech companies―Amazon, Google, Facebook, Netflix, Tesla―design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently than the vast majority of tech companies.
Deliver Great Products That Customers Love: The Guide to Product Management for Innovators, Leaders, and Entrepreneurs
Building a great product that customers love requires a variety of skills, mindsets, and techniques. Starting from the three pillars of customer focus, the culture of Agility, and team empowerment, this book explains how to go from theory to practice.
Clear and informed coverage of the management processes of new product development, coupled with practical orientation of taking you through real-life challenges and dilemmas.