Boundless Imitation
I want to go into Mimetic Theory in a little more detail – I’ve just been reading René Girard’s Mimetic Theory (Studies in Violence, Mimesis & Culture), and the author makes some…
September 5, 2021discovering that your customers always lie to your face
One of my favorite writers is Dan Ariely, who wrote Predictably Irrational and The (Honest) Truth About Dishonesty. The major theme of both of these books is that humans, in general, cannot…
May 17, 2021Break Out Of Your Bubble
Now, more than ever (BTW, don’t you hate that phrase too), we live constrained within our own little realities. Our own little bubbles. Sometimes we build these realities on our own, and…
January 29, 2021A Tale Of Two Lists
To prepare for some of our design thinking ideation sessions, we spend time interviewing and observing our typical customer. Now, this is difficult for me sometimes because I am such a compulsive…
August 13, 2020The One Thing: Bring Joy and the Money will Follow
As a libertarian, I love capitalism. It is the only system that humans have designed which works to improve the situation of those in the system, as well as the fact that…
December 22, 2019