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Market Research Techniques for Successful Product Launches
In the intricate dance of product launches, one misstep can lead to a cascade of setbacks. To avoid such pitfalls, savvy businesses turn to market research as their compass, guiding them through…
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Open Your Mind To Alternate Realities
When you think about it, we are all living in a multiverse of realities. What we each experience is our own reality. Even when more than one of us is in the…
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Thinly Veiled Sales Messages Are 90% Of The Internet
Do you remember the days when selling a product meant advertising, PR, cold calling and direct mail? At least you could tell the difference between advertising and truth then. I was reading…
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Growth Through Innovation
Growth! Growth! Growth! Everyone is obsessed with growth nowadays. I remember when “growth” was just good old-fashioned sales, but just like mobile homes are being re-branded tiny homes (even if it’s beautifully…
It’s The Product, Stupid!
Why Most Startups Fail: The Product It never ceases to amaze me when startups fail, and the founders are crying in their beers that most of the time, they just didn’t get…
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In The Future Of Sales
In The Future of Sales, Your Customer Comes To You I’m starting to get a little put off by some of the marketing tactics out there on the internet – it seems…
Is Content Marketing A Scam?
Do We Really Need Content Marketing? This is a bit of a Meta post. It’s a blog post on content marketing. Some people might consider this post content marketing. I’m going to…
