Market Research Techniques for Successful Product Launches
In the intricate dance of product launches, one misstep can lead to a cascade of setbacks. To avoid such pitfalls, savvy businesses turn to market research as their compass, guiding them through…
November 27, 2023Open Your Mind To Alternate Realities
When you think about it, we are all living in a multiverse of realities. What we each experience is our own reality. Even when more than one of us is in the…
October 20, 2019Thinly Veiled Sales Messages Are 90% Of The Internet
Do you remember the days when selling a product meant advertising, PR, cold calling and direct mail? At least you could tell the difference between advertising and truth then. I was reading…
April 26, 2016Growth Through Innovation
Growth! Growth! Growth! Everyone is obsessed with growth nowadays. I remember when “growth” was just good old-fashioned sales, but just like mobile homes are being re-branded tiny homes (even if it’s beautifully…
February 1, 2016It’s The Product, Stupid!
Why Most Startups Fail: The Product It never ceases to amaze me when startups fail, and the founders are crying in their beers that most of the time, they just didn’t get…
July 30, 2015